{"id":3845,"date":"2011-05-07T10:00:00","date_gmt":"2011-05-07T13:00:00","guid":{"rendered":"http:\/\/thuer.com.ar\/?p=3845"},"modified":"2011-05-06T11:03:54","modified_gmt":"2011-05-06T14:03:54","slug":"consumidor-conectado","status":"publish","type":"post","link":"https:\/\/thuer.com.ar\/?p=3845","title":{"rendered":"El consumidor conectado [infograf\u00eda]"},"content":{"rendered":"<p>La vida cotidiana de los consumidores se ha transformado con las posibilidades de conexi\u00f3n permanente que brindan los smartphones o dispositivos port\u00e1tiles de acceso a Internet. Google nos ofrece una muy buena infograf\u00eda con n\u00fameros realmente impresionantes sobre la conectividad del consumidor promedio en Estados Unidos.<\/p>\n<p>La conectividad permanente est\u00e1 modificando los patrones de comportamiento de los consumidores. El 87%, por ejemplo, utiliza el tel\u00e9fono mientras est\u00e1 realizando alguna compra. Pero m\u00e1s sorprende es que el 39% lo utiliza en el ba\u00f1o, el 33% mientras mira TV y el 22% mientras lee un diario o revista. Se calcula para fin de este a\u00f1o la mitad de los adultos de USA tendr\u00e1 un tel\u00e9fono inteligente.<\/p>\n<p>Lo interesante es que 1 de cada 3 b\u00fasquedas desde un m\u00f3vil est\u00e1n relacionadas con informaci\u00f3n sobre temas locales. El 61% lo hace para llamar a un negocio, el 59% para visitarlo y el 44% para realizar alguna compra. Otro dato impactante: el 88% de los usuarios que buscan informaci\u00f3n local planean tomar una decisi\u00f3n ese mismo d\u00eda.<\/p>\n<p><a href=\"https:\/\/thuer.com.ar\/wp-content\/uploads\/2011\/05\/Infographic_Screenshot.png\" _mce_href=\"https:\/\/thuer.com.ar\/wp-content\/uploads\/2011\/05\/Infographic_Screenshot.png\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/thuer.com.ar\/wp-content\/uploads\/2011\/05\/Infographic_Screenshot-628x483.png\" _mce_src=\"https:\/\/thuer.com.ar\/wp-content\/uploads\/2011\/05\/Infographic_Screenshot-628x483.png\" alt=\"\" title=\"Infographic_Screenshot\" width=\"628\" height=\"483\" class=\"alignnone size-medium wp-image-3847\" srcset=\"https:\/\/thuer.com.ar\/wp-content\/uploads\/2011\/05\/Infographic_Screenshot-628x483.png 628w, https:\/\/thuer.com.ar\/wp-content\/uploads\/2011\/05\/Infographic_Screenshot-200x154.png 200w, https:\/\/thuer.com.ar\/wp-content\/uploads\/2011\/05\/Infographic_Screenshot.png 948w\" sizes=\"auto, (max-width: 628px) 100vw, 628px\" \/><\/a><\/p>\n<p>V\u00eda <a href=\"http:\/\/services.google.com\/fh\/files\/blogs\/Infographic_Screenshot.png\" _mce_href=\"http:\/\/services.google.com\/fh\/files\/blogs\/Infographic_Screenshot.png\" target=\"_blank\" _mce_ rel=\"noopener\">Google<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La vida cotidiana de los consumidores se ha transformado con las posibilidades de conexi\u00f3n permanente que brindan los smartphones o dispositivos port\u00e1tiles de acceso a Internet. Google nos ofrece una muy buena infograf\u00eda con n\u00fameros realmente impresionantes sobre la conectividad del consumidor promedio en Estados Unidos. La conectividad permanente est\u00e1 modificando los patrones de comportamiento &#8230; <\/p>\n<p class=\"read-more-container\"><a title=\"El consumidor conectado [infograf\u00eda]\" class=\"read-more button\" href=\"https:\/\/thuer.com.ar\/?p=3845#more-3845\" aria-label=\"M\u00e1s en El consumidor conectado [infograf\u00eda]\">Read more<\/a><\/p>\n","protected":false},"author":1,"featured_media":3847,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":"","footnotes":""},"categories":[21,284],"tags":[263,134,138,143],"class_list":["post-3845","post","type-post","status-publish","format-standard","has-post-thumbnail","category-blog","category-infografias","tag-infografia","tag-marketing","tag-mercado-it","tag-movil","generate-columns","tablet-grid-50","mobile-grid-100","grid-parent","grid-50","entry"],"featured_image_src":"https:\/\/thuer.com.ar\/wp-content\/uploads\/2011\/05\/Infographic_Screenshot.png","featured_image_src_square":"https:\/\/thuer.com.ar\/wp-content\/uploads\/2011\/05\/Infographic_Screenshot.png","author_info":{"display_name":"Sebasti\u00e1n Th\u00fcer","author_link":"https:\/\/thuer.com.ar\/author\/diseno-web"},"_links":{"self":[{"href":"https:\/\/thuer.com.ar\/index.php?rest_route=\/wp\/v2\/posts\/3845","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thuer.com.ar\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/thuer.com.ar\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/thuer.com.ar\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/thuer.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=3845"}],"version-history":[{"count":0,"href":"https:\/\/thuer.com.ar\/index.php?rest_route=\/wp\/v2\/posts\/3845\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thuer.com.ar\/index.php?rest_route=\/wp\/v2\/media\/3847"}],"wp:attachment":[{"href":"https:\/\/thuer.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=3845"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/thuer.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=3845"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/thuer.com.ar\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=3845"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}